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My daughter came up with this idea a few days ago (October 16,2015) I see where someone else thought of it too. WONDERFUL IDEA!!!! You would think that as many Happy Meals that are sold this would be a given. A breakfast sandwich one with hash browns, or a yogurt box with apples/orange. Or what about a burrito box? I think kids would LOVE IT! Or mini pancakes with dipping syrup? McDonalds need a fresh menu and KIDS ARE ONE OF THE BIGGEST CUSTOMERS!!!! Try it at several locations in several states as a marketing research and I know you will surprised at the response. I KNOW IT WILL BE SUCCESSFUL! As for the toy thing, I am sure something could be worked out on that. A mystery toy or gadget would be cool! I am a grandmother and I play, color, do crafts, movies, all of it and we buy Happy Meals a couple times a week at least. They love the breakfast too so I am pretty cool on what kids like. You already have the all day breakfast so WHY NOT? Susan Bruin. Let's collaborate.