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Geico Billboard
Geico Marketing Idea IdeaSubmitted 6 years ago
This would be great for a Geico billboard:
White background with the gecko in the corner.
Blue letters saying:
"Here are some letters that could help you win the alphabet game:
QWXZ
Here are some letters that could help you save 15% or more on car insurance:
GEICO"
As a communication major, I think this would be an effective marketing technique because it would be attractive for young kids who were on a long road trip. They would most likely point it out to their parents. It would become known in the area as "the billboard with the alphabet game letters on it". And it would all be promoting Geico
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